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I worked for Citi for more than a dozen years, nearly all as a marketing communications director. As an internal creative resource, I developed international direct mail and advertising campaigns, managed our trade events, and wrote press releases and client newsletters. The Citi businesses I worked for (Payment Products, WorldLink, bizzed.com/e-Citi) specialized in business-to-business sales.
In 2002, I "rejoined" Citi as a consultant, specifically as an APPROVED VENDOR. My company, MarketingWorks Inc., has developed national campaigns and communications for Citi's merchant services and electronic benefits delivery businesses. Our clients enjoy the fact that our staff consists of former Citibankers who know how to get campaigns approved and implemented. Please call or email me anytime to see our capabilities!
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